Mobile apps as "social currency"
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Interesting article in today's Mercury News about how applications are redefining mobile devices. It's largely consumer-focused but we in the enterprise community know business apps are worth more social currency than even the coolest phone-lighter-parlor trick-app. According to the article, "[today's apps] herald a new era in the allure of mobile devices — the phone is no longer a fashion statement but a digital bag of tricks." Hard to believe not long ago things like voicemail and ring tones were enough to differentiate devices.
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But are developers going to write to just one of the (soon to be six) major device platforms? Or try to leverage their content and IP on all mobile devices with something like Rhomobile?